Posts Tagged ‘Starbucks’

It was a good week! (election week, that is)

December 3, 2008

Well, it was quite the week, and you can now thank your own God that it’s finally over.

Lucinda Williams has a new CD out, which for once doesn’t make you want to commit suicide, and Shooter Jennings also has a new one, covering some of his dad’s (Waylon) songs, and it sounds real good.

We also have a new Prez-elect and a new American “Brand”–-Obama.
It’s been an experience watching them all–-Obama, Biden, Mac and Palin–attempt to persuade us to “buy in” to any one of them.

If you think of Obama and McCain as two distinct brands, which one do you think maintained consistency with the core values and identity that he represented?

My friends, Mac has always been branded the “straight talk express,” but over the months he really deviated from that persona and went off the rails. In branding terms he went “off brand,” which caused confusion and lost him votes.

(more…)

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